A Conceptual Model For Collaborative Commerce Technologies Adoption

Document Type : Original Article


1 Department of Industrial and Systems Engineering, The Hong Kong Polytechnic University, Hung Hom, Hong Kong

2 Faculty of Business & Finance, University Tunku Abdul Rahman, Jalan University, Bandar Barat, 31900, Kampar, Perak, Malaysia


The principle objective of this research is to develop a conceptual model to study the relationships between
collaborative commerce tools adoption, collaborative supply chain implementations, service innovations and the
competitive advantages gained by manufacturing companies in Hong Kong/China and Malaysia. One challenge for
governments in these countries is to ensure that their manufacturing industry remains competitive globally. This
paper presents the first stage of our study which aims to develop a conceptual model which will then be empirically
tested to formulate strategies that companies and government in Hong Kong/China and Malaysia can use to improve
their competitiveness. This study aims to bridge the gap in the existing studies in innovation and supply chain
management by firstly focusing on collaboration in supply chain management, and secondly in the service.